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GBA Smart Marketing

Increase in CLV (Customer Lifetime Valeu)

Potential Industries of Application: Financial, Microfinance, Retail

Related services: CLV model, RFM analysis, Revenue Estimator, Response analysis, Campaign analysis, Coverage analysis, Profiling.

The CLV helps us to understand the value of a customer throughout its life cycle in order to maximize its consumption, shield it if it is a high-value customer or optimize it if it is a customer that behaves well with your competitors, but not with you. To ensure the loyalty of our clients' consumers, at GBA Smart Marketing® we design customized solutions that seek to deliver results such as:

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Objectives
Increase the ROI of any campaign.
Optimize the communication budget.
Increase the recency of our clients' consumers.
Increase the average purchase ticket of our clients' users.
Among many others...

Such was the case of a well-known retail company with large surfaces within which it sells all kinds of products, from textiles to home and household appliances, which sought us out in order to carry out campaigns that would increase the value of transactions, recency and frequency of its users… Would you like to know how we managed to increase the client’s historical ROI by 21% through our solution? Download the complete story here (basic data request form, upon filling it out, an email is sent to send the GBA Smart Marketing® Increase CLV PDF file).

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GBA Smart Marketing

Unlock your company's potential and take the next step towards success!

At GBA Smart Marketing®, we believe in democratizing knowledge and providing marketing solutions accessible to all. Our focus on personalized business intelligence, marketing analytics and geomarketing allows us to solve the needs of any company, no matter its size. With our expertise in Marketing as a Service (MaaS), we offer you a revolution in the marketing world, contact us and start enjoying the fourth industrial revolution in a second!

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