Marketing Plan
Marketing & Analytics
Outbound Marketing Plan
Inbound Marketing Plan
Market Studies and Geo marketing
Sales plan
Account Based Marketing
Up & Cross Sell Analysis
Expanstion and new markets
Marketing Automation
GDPR* Plan
At GBA Smart Marketing® we have designed tailor-made solutions for all types of sectors. Our experience with banking and financial organizations makes us the perfect ally both for structuring campaigns to stimulate savings among their users or the use of credit cards.
Over the last few years we have increased our knowledge of the sector’s users, facilitating the identification of population segments in which there are real savings possibilities, optimizing our clients’ investment in all types of campaigns and even encouraging their users to take advantage of the benefits of different products (as in the case of the use of credit cards).
Some of the solutions we have implemented in this type of industries are:
GBA Smart Marketing® is concerned about the needs of each of our clients, for this reason we are also committed to the satisfaction of their users. Such is the case of our solutions for Compensation Funds and Cooperatives in which we are concerned with increasing the knowledge of their users while establishing strategies aimed at increasing their savings, enjoying the benefits of belonging to an organization of this type and promoting good consumption practices, all this while optimizing our clients’ investment by optimizing their campaigns.
Some of the solutions we have implemented in this type of industries are:
Thanks to technological development, it is increasingly easier to access multiple sources of information and all types of markets, which means that a company’s success lies in its ability to connect and relate to its current and potential consumers.
GBA Smart Marketing® has solutions aimed at profiling and identifying those motivations that turn a person into an active user for each of our clients. Solutions that, in addition to providing greater knowledge about your target audience, will help you increase their purchase ticket, bring you closer to their Top of Heart and give you a strategic advantage over your competitors.
Some of the solutions we have implemented in this type of industries are:
The relationship between insurance companies’ representatives and their users should be closer and closer, to the point of even being considered a friendly relationship; after all, users are already receiving this treatment from their favorite brands, why not also receive it from those who protect their most precious interests? GBA Smart Marketing® has designed solutions that will allow you to create more stable, lasting and solid relationships with each of your customers by providing you with the information you need both to contact them and to offer them the trust they require.
Some of the solutions we have implemented in this type of industries are:
With the rise of digital platforms and new educational centers, competition in this sector is increasingly fierce. GBA Smart Marketing® helps you not only to identify the most in-demand skills and programs in today’s educational market, but also becomes a key ally in understanding the needs of students, parents and guardians who are looking for the best for their loved ones.
Thanks to our solutions, you can know both the geographic location of your students and alumni as well as their economic and behavioral evolution in order to attract new students and demonstrate the positive impact of being part of an institution like yours.
Some of the solutions we have implemented in this type of industries are:
The Utilities sector is one of the sectors that has changed the least throughout history, however, digital transformation models are becoming increasingly important for the relationship that this type of industry maintains with its users. This relationship is framed especially in that there are millions of users of this type of organizations, which makes it difficult to manage the information that is held on each of them.
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At GBA Smart Marketing® we offer solutions that allow the centralization of all stored data, guaranteeing its existence, validity, consistency, integrity, accuracy and relevance while facilitating its consultation and access at the time of making decisions that may affect one of them or thousands of them in one way or another.
Some of the solutions we have implemented in this type of industries are:
From the construction of an apartment complex to the opening of a new shopping center, it is essential to know who will be the target audience that will occupy those homes or enjoy the products and services offered in a specific area. This helps real estate companies determine both the value per square meter and the offer it should deliver at a particular place and time.
At GBA Smart Marketing®, thanks to the use of innovative technological solutions, we help you make these types of decisions in the most efficient way possible, both in terms of investment and in terms of expansion and marketing.
GBA Smart Marketing® is your best ally to meet all your marketing needs. We work hand in hand with the human teams of the marketing and business intelligence departments in organizations that do not have a specialized multidisciplinary team for each subject. In this way we facilitate, streamline and strengthen their processes, helping them to know their target audience in a comprehensive way and democratizing the solutions that will enhance their competitive advantage at affordable costs.
Some of the solutions we have implemented in this type of industries are:
